Twilight Zoine Essays - Mona, , Term Papers

Twilight Zoine Enter sounds of the Twilight Zone Mona: waving the multicolored flashlight. Our setting is a very boring planet in the middle of two points in the galaxy. This planet is doomed for destruction by the Galactic Hyperspace Planning Council to make way for a hyperspatial express route that will run through our star system. This is a special report from The United Relocation Committee in the hopes of preparing the majority of the population for the inevitable move to Earth. This report is designed to help with synthesizing our Altarian culture to that of the Earth. Earth, as you all know, is the best chance for creating homeostatic environment between two cultures, one of which is ours since theirs is considered ?Mostly Harmless? by some standards. We, as intelligent being on our planet, must learn to live by a few of these new social rules that Earth calls ?ethics*?.(*said with a bit of an accent) We have set up a program so that you may learn Earth customs and ?ethics*? along with our most veteran space explorer, Lieutenant Dodge de Neon, as he investigates Earth. The countries that were selected were not at random. It is quite simple really, The United Relocation Committee chose countries that are believed to be the purposed accepting end of about 55.6% of all archaic signals that have, for some unknown reason, been noticeable for twenty-three minutes on a few old broadcasting channels that are still used to check for intelligent life on other planets. The countries that have sent most of the broadcasting are believed not to need such necessary visits as those on the receiving end because all these special broadcasts will be aired every day between eight and ten d.m. in the hopes of teaching everyone all about these countries with least amount of Altarian tax dollars being spent. Focus in on the small car arriving in country a. Here is our spatial habitual machine carrying Lieutenant de Neon to Earth. The first country on our list is Pakistan. Oh, dear. The lieutenant is coming in too fast!!!! Here on our screens in the studio I see that it is predicted that the Habitual machine will hit that big round object hovering over the building? The balloon pops and confetti flies. And the habitual machine does as it comes to a complete stop. Norrenna comes out, throws open the rug, reaches behind her and turns the car into another gear and pretends to make Islamic prayer out loud. Brauer comes up to Norrenna and tries to speak with her explaining his apology. Norrenna: Allah Hu ackbar, Allah hu ackbar?. Brauer: Sorry that I caused such an accident. Norrenna: As-Saalam? Eid Mubarak Brauer. Teach me some of your lanuage please. Norrenna: Bis-millah-heer-rah-mah-neer-rah-heem Brauer: Bis-millah-heer-rah-mah-neer-rah-heem Norrenna: Hama-abne-sad-lejeelow. Norrenna gives rug to Brauer. As they do this Norrenna places the small souvenir in the rocket. And Brauer maneuvers the car up the ferry. Mona: I hope all of you learned something. That was a religious prayer performed by almost ? of the Earths population today because of the religious holiday Eidul-ad-haa, or Festival of Sacrifice after two months and 10 days of the pilgrimage: Hajj.. Hama-abne-sad-lejeelow is Urdu for: take this with you. Urdu is the native language of Pakistan. And here the spatial habitual machine is coming to its next stop, Italy, the country that is next on the list. The vehicle comes off the ferry and runs by the vines pulling some down with the magnet. Dominik comes out and excited. Dominik: wow, you picked grapes. The first person to pick grapes becomes the host for the Cupra Montana Grape Festival, one of the most famous in the region. The occurs on the first Sunday of October. You may keep the grapes so that you can eat on your journey. (translate into Italian if at all possible.) Brauer: thank you for your cooperation. Good it is not vine though, as I do not like it (say with monotone German accent) Mona: and the translation for all of that is? (say in English) And as the Spatial Habitat continues on its way north it arrives in the last designated country, Spain. As the machine comes to a landing on this really big green thing we must prepare for a good run. Oh, wait there are people on the big green thing. The machine will try to slow down now to lower the risk of hitting the people. (the car knocks the

The Body Shop strategy Essays

The Body Shop strategy Essays The Body Shop strategy Paper The Body Shop strategy Paper Essay Topic: Marketing On March 26th 1976 a young lady of 33 by the name of Anita Roddick who had a deep rooted passion for environmental activism and no prior business knowledge decided to open a small store in Brighton by the name of The Body Shop selling natural based, self mixed beauty produce that she had discovered from her travels throughout the South Pacific and Africa. Her main aim at the time was to support her husband who was travelling around America and their 2 young children. With the advice to try and earn  £300 a week from Gordon her husband she set about The Body Shops raise to global fame and influence. With just 25 hand mixed products in her Brighton store in 1976 and each product having 5 different bottle sizes to simply bulk up the shops shelves she has managed to transform the organisation to be harbouring over 1,954 stores world wide today. (Mintel : 03) The question has to be asked how has a woman with no prior business knowledge or education managed to achieve such a feat? Is Business knowledge meaningless? Were Body Shop simply headless and happen to stumble along the correct path? Or has The Body Shop operated cleverly and adopted unique strategies to differentiate themselves away from the norm? Throughout the following text we will discover the way in which The Body Shops historic strategy brought about its rise to world wide status and then later its decline. We will see the way the company has adjusted its strategy to try and halt this. This will then be followed by the evaluation of how both Porters five forces and SWOT analysis models may account for their success and the way in which they deal with the esoteric aspect of the body shops way of doing business. Corporate Strategy is concerned with the overall purpose and scope of the organisation to meet the expectations of owners or major stakeholders and add value to the different parts of the enterprise (Johnson, Scholes: 11) Since the early days of The Body Shop its strategy has always been to stand out and be different from the rest, the company statement alone portrays this The Body Shop International, A company with a difference (Company Statement) In fact The Body Shop was so different it was the first company to open up a new niche market with its natural based products. This strategy of going against the motion of traditional business practices was fundamental toward the rise of Body Shop. The body Shop was and still is based on the following business ethics as shown in figure one. In figure one we can see that The Body Shops aims differ substantially from most organisations in that it places emphasis on its ethical, social and environmental responsibility. This is shown by Anita Roddick saying: I would rather be measured by how I treat weaker and frailer communities I trade with than by how great are my profits (Body Shop international case Mintzberg, Quinn, Ghoshol : 99, 451) Many companies simply do not operate on this level and this one stance alone that differentiates Body Shop from the rest of its market. Consumers are fully aware of companies desires to obtain the biggest profits at almost any legal cost to the environment or society. Anita opened The Body Shop at a time when Europe was becoming greener, organisations such as green peace were being founded, knowledge and media interest were also on the rise so a company promoting good environmental ethics that concerned consumers brought about a large interest in the company. Therefore timing was also a key component of their strategy and this is acknowledged by Anita I am aware that success is more than a good idea. It is timing too. The Body Shop arrived just as Europe was going green (AnitaRoddick.com) Another key component for the company was Anita Roddicks ability to handle the media. Since the beginning of Body Shop she has used the media as her major tool of strategy in her search for success. Ever since she opened her shop in Brighton next door to two Funeral companies and was sued for her ironic choice of name she has used the media masterfully and to great advantage. The Body Shop never advertised in the conventional way. Usually advertising took place in an indirect way, not through the company but by word of mouth or through editorial coverage in magazines and newspapers. Roddick herself estimates that she generated around 2 million pound a year of free publicity (Body Shop international case Mintzberg, Quinn, Ghoshol : 99, 453) The press liked Anita and being forward with her opinions made her very quotable, in a sense they worked off each other. For the consumer this lack of conventional marketing really went against the usual ways of the beauty and cosmetics industry. Over 85 percent of its costs are packaging and advertising, The Body Shop simply ignores this. Charles Revlon founder of Revlon said In the store we sell hope, We are a dream machine (Body Shop international case Mintzberg, Quinn, Ghoshol : 99, 453) The Body Shop simply say There are no magic potions, no miracle cures, no rejuvenating creams, skin care products can do nothing more than cleanse, polish and protects thats it end of story! (Body Shop international case Mintzberg, Quinn, Ghoshol : 99, 448) This educates its consumers to know what to expect when purchasing Body Shop produce. No false hopes just the notion to simply to inform, usually via products labels, media. However as the early nineties arrived this strategy came under threat. Questions arose regarding the authenticity of The Body Shop claims of using natural products. Body Shop stepped down from this stance and acknowledged that some ingredients were in fact synthetic preservatives. They also had to step down from the claim that they didnt test their products on animals as they could not guarantee that this was the case with some third world suppliers. Instead they Are against animal testing These cases along with becoming the victim of its own success with ever increasing competition in its market we have seen Body Shops power and sales decline. Operating profits in the UK were just 4.9 Million with an operating profit margin of just 8.4% this was down by 57.0% since 1994 and the international profit margin was also down by 18.7% between 94-99. Shown in figure 2 (source: Mintel) These results brought about a large stimulus for change of strategy. In 1999 The Body Shop underwent an organisational and management shake-up which intended to reposition the group and rejuvenate its performance. Out went Anita Roddick and in came the likes of A. Bellamy (Executive Chairman), A Murray (Finance director) P. Saunders (Chief Executive Officer). Their new strategy started to run itself round cutting costs and improving efficiency. No longer were they manufacturing their own goods as they began to outsource to cut company costs. By February 2000 they had sold its Littlehampton manufacturing business to COSi. (Mintel: 03) It also saw of change of strategy regarding its marketing. They have moved from it stance against marketing and have now advertised through strategic advertising in select media and in terms of posters and billboards. They are slowing down the fast global expansion of The Body Shop through franchising and building to place resources in existing stores and buy existing franchises. This falls into the strategy of tighter control, costs and working capital to increase the profitability and cash generation. Its appears that despite core competences remaining with regards to ethics and social responsibility, well on the outside at least, Body Shop are trying to steady themselves among the raising competition whilst still trying to differentiate their selves. Theoretical and decision making models are a responsible way of accounting for an over view of the Body Shops success and Failure. I will discuss the following two frame works of SWOT (Design school, Mintzberg, Andrews) linked with the resource based ideology and Porters five forces (Positioning School, Porter: 85) we will over look the Body Shops Strategy by inserting the relative data into each frame work and then discussing it with reference to how the model deals with the esoteric aspects of body shops way of doing business. A swot analysis summarises the key issues from an analysis of the business environment and strategic capability of an organisation (Johnson, Scholes: 190) From SWOT analysis as written above a company is able to get an idea of its external environment and thus be able to exploit its competitors. Looking in Figure three we can see the SWOT analysis for The Body Shop in its current state. The SWOT analysis is spilt into four sections of analysis Strengths, Weaknesses, Opportunities and Threats and from this we can see the some of the strategies that have taken the Body Shop forward yet we can also assume the factors that have held it back. Take for example in the strengths section we can see most of the key historic and current strategies that have propelled Body Shop to its world wide status. The focus on its strong ethical and environmental credentials as well as its franchising schemes is seen as its major strengths. These have been with the company since the start and the companies strong ethical and environmental stance can be seen as its core competency that raises the company above its competition. The Weaknesses and threats in the analysis chart bring forth the concerns and challenges that face The Body Shop today. Suffering from its earlier success it shows how the competition has increased. An earlier SWOT analysis would have contained more capital and expansion threats and weaknesses as they were a new company starting in a new niche market now as Body Shop become Mature and its market exposed many firms have joined the band wagon of going green and being environmentally friendly. Most natural beauty retailers such as boots, LOreal are against animal testing and competition of natural products is ever increasing with supermarkets now producing their own brands. So how The body Shop differentiates itself, manages its weaknesses and exploits its opportunities is a now dilemma that Body Shop must face. Five forces analysis is a means of identifying the forces which affect the level of competition in an industry (Johnson, Scholes: 1998) M. Porter sees competition as the core of the success or failure of firms (Wit, Meyer : 345) and that the essence of formulating competitive strategy is by relating a company to its environment (Porter: 3) Therefore he designed a frame workforce to that shows state of competition in an industry which is based around five forces. We can see these five forces and what they involve in figure 4. As we can see it is in a rather simplified format regarding the amount of the detail it goes into. Porter actually goes into more depth and detail regarding his texts, therefore simplified models of the five forces are not as informative as it could possibly be so should be considered as a framework for further analysis. However for use in the case of Body Shop and the word constraint it still can provide us with a useful knowledge of the environment that Body Shop is facing and how it accounts for it success and failings Firstly considering the threat of substitution for Body Shop products we can consider this to be high. Body Shop is in direct competition with the beauty industry both natural and unnatural. As competition in its niche market increases substitution becomes a bigger threat. This is certainty is a hindrance to Body Shop currently. However the threat of substitutes has actually helped in this case, Porter asks the question of whether or not a substitute poses the threat of obsolescence to a firms product or service, or actually provides a higher perceived benefit or value (wit, meyer : 120) This covers the case of the Body Shop actually providing beauty products but actually only providing natural ones. This means that Body Shop in the case of this model have been able to add value by offering a natural alternative to typical ones, this has been one of the key factors of The Body Shops success. Therefore this section of the model accounts for both success and failure for the Body Shop. The potential entrants force also provides an account of the success of the Body Shop. Porter states that the treat on entry is dependant on barriers to entry. Within the six major forces that affect the barriers we can account for the product differentiation of Body Shop acting as an entry barrier. During the 80s Body Shop had established itself as the original and leading retailer of natural based cosmetics with a good brand image. This formed a consumer loyalty base and has acted as a deterrent for potential entrants, as building a brand up is very costly especially against the flow of success that the Body Shop were experiencing. This barrier is perhaps the most important entry barrier for baby products, over the counter drugs, cosmetics (Porter :9) All of which are connected also with the SWOT analysis of the firm. However as the nineties came forth Body Shop suffered some damaging anti natural claims as well an apparent lack of ability to re-invent itself possibly saw the consumer become accustomed to Body Shop as well as possibly becoming down hearted with body shops reversal on some of its claims. Then seemed a good time for more competitors to try and enter the market. Larger cosmetics companies such as LOreal, Boots had resources to be able to defeat another major barrier of Porters in regards to distribution channels. These competitors already had secure logical forms of distribution in terms for their numerous stores both nationally and globally. This gives them a substantial starting base to promote their selves within a new product market. Supermarkets are now also using distribution channels as a means of entering the natural cosmetics sectors. Both Asda and Sainsburys have their own ranges already as well a massive store base.

Facts About the Ocean As a Marine Life Habitat

Facts About the Ocean As a Marine Life Habitat Within the worlds oceans, there are many different marine habitats. But what about the ocean as a whole? Here you can learn facts about the ocean, how many oceans there are and why theyre important. Basic Facts About the Ocean From space, Earth has been described as a blue marble. Know why? Because most of the Earth is covered by ocean. In fact, almost three-quarters (71%, or 140 million square miles) of the Earth is an ocean. With such an enormous area, theres no argument that healthy oceans are vital to a healthy planet. The ocean is not divided evenly between the Northern Hemisphere and Southern Hemispheres. The Northern Hemisphere contains more land than the ocean- 39% land versus the 19% land in the Southern Hemisphere. How Did the Ocean Form? Of course, the ocean dates back long before any of us, so nobody knows for sure how the ocean originated, but it is thought that it came from water vapor present in the Earth. As the Earth cooled, this water vapor eventually evaporated, formed clouds and caused rain. Over a long time, the rain poured into low spots on the Earths surface, creating the first oceans. As the water ran off the land, it captured minerals, including salts, which formed salt water. The Importance of the Ocean What does the ocean do for us? There are many ways the ocean is important, some more obvious than others. The ocean: Provides food.Provides oxygen through the photosynthesis of tiny plant-like organisms called phytoplankton. These organisms provide an estimated 50-85% of the oxygen we breathe and also have the ability to store excess carbon.Regulates climate.Is a source of important products such as medicines, and things that we use in food such as thickeners and stabilizers (which may be made from marine algae).Provides recreational opportunities.Contains natural resources such as natural gas and oil.Provide highways for transportation and trade. More than 98% of U.S. foreign trade occurs via the ocean. How Many Oceans Are There? The salt water on the Earth is sometimes just referred to as the ocean, because really, all of the worlds oceans are connected. There are currents, winds, tides, and waves that circulate water around this world ocean constantly. But to make geography a bit easier, the oceans have been divided and named. Below are the oceans, from largest to smallest. Click here for more details on each of the oceans. Pacific Ocean: The Pacific Ocean is the largest ocean and the largest single geographic feature on Earth. It is bound by the western coast of North and South America to the east, the coasts of Asia, and Australia to the west, and the more newly-designated (2000) the Southern Ocean to the south.Atlantic Ocean: The Atlantic Ocean is smaller and shallower than the Pacific Ocean and is bound by North and South America to the west, Europe, and Africa to the east, the Arctic Ocean to the north and the Southern Ocean to the south.Indian Ocean: The Indian Ocean is the third-largest ocean. It is bound by Africa to the west, Asia and Australia to the east, and the Southern Ocean to the south.Southern, or Antarctic, Ocean: The Southern Ocean was designated from parts of the Atlantic, Pacific and Indian Oceans in 2000 by the International Hydrographic Organization. This is the fourth largest ocean and surrounds Antarctica. It is bounded on the north by parts of South America, Africa, and Austral ia. Arctic Ocean: The Arctic Ocean is the smallest ocean. It lies mostly north of the Arctic Circle and is bounded by Europe, Asia, and North America. What Is Sea Water Like? Sea water might be less salty than youd imagine. Salinity (the salt content) of the sea differs across different areas of the ocean, but on average is have about 35 parts per thousand (about 3.5 % salt in salt water). To recreate the salinity in a glass of water, youd need to put about a teaspoon of table salt into a glass of water. The salt in sea water is different from table salt, though. Our table salt is made up of the elements sodium and chlorine, but the salt in sea water contains more than 100 elements, including magnesium, potassium, and calcium. Water temperatures in the ocean can vary greatly, from about 28-86 F. Ocean Zones When learning about marine life and their habitats, youll learn that different marine life may live in different ocean zones. Two major zones include: Pelagic Zone, considered the open ocean.Benthic zone, which is the ocean bottom. The ocean is also divided into zones according to how much sunlight they receive. There is the euphotic zone, which receives enough light to permit photosynthesis. The disphotic zone, where there is just a small amount of light, and also the aphotic zone, which has no light at all. Some animals, like whales, sea turtles and fish may occupy several zones throughout their lives or in different seasons. Other animals, like sessile barnacles, may stay in one zone for most of their lives. Major Habitats in the Ocean Habitats in the ocean range from warm, shallow, light-filled waters to deep, dark, cold areas. Major habitats include: Intertidal Zone, where land and sea meet. This is an area subject to great challenges for its marine life, as it is covered with water at high tide and water is largely absent at low tide. Therefore, its marine life must adapt to sometimes great changes in temperature, salinity, and moisture throughout the day.Mangroves: Mangroves are another salt water habitat along the coast. These areas are covered by salt-tolerant mangrove trees and are important nursery areas for a variety of marine life.Seagrasses, or seagrass beds: Seagrasses are flowering plants and live in a marine or brackish environment, usually in protected areas such as bays, lagoons, and estuaries. Seagrasses are another important habitat to a number of organisms and provide nursery areas for tiny marine life.Reefs: Coral reefs are often described as the rainforest of the sea because of their great biodiversity. The majority of coral reefs are found in warm tropical and sub-tropical areas, although deep-water corals do exist in some colder habitats. Pelagic Zone: The pelagic zone, also described above, is where some of the biggest marine life, including cetaceans and sharks, are found.Reefs: Coral reefs are often referred to as the rainforests of the sea because of their great diversity. Although reefs are most often found in warm, shallow tropical and sub-tropical waters, there are also deep-water corals that live in cold water. One of the most well-known coral reefs is the Great Barrier Reef off Australia.The Deep Sea: Although these cold, deep and dark areas of the ocean may appear inhospitable, scientists are realizing that they support a wide variety of marine life. These are also important areas to study, as 80% of the ocean consists of waters greater than 1,000 meters in depth.Hydrothermal Vents: While they are located in the deep sea, hydrothermal vents provide a unique, mineral-rich habitat for hundreds of species, including bacteria-like organisms called archaea that turn chemicals from the vents into energy using a pr ocess called chemosynthesis, and other animals such as tubeworms, clams, mussels, crabs, and shrimp. Kelp Forests: Kelp forests are found in cold, productive, and relatively shallow waters. These underwater forests include an abundance of brown algae called kelp. These giant plants provide food and shelter for a variety of marine life. In the U.S., the kelp forests that may most readily come to mind are those off  of the west coast of the U.S. (e.g., California).Polar Regions: Polar habitats are areas near the Earths poles, with the Arctic in the north and the Antarctic to the south. These areas are cold, windy and have wide fluctuations in daylight throughout the year. While these areas seem uninhabitable for humans, marine life thrives there, with many migratory animals traveling to these areas to feed on abundant krill and other prey. They are also home to iconic marine animals such as polar bears  (in the Arctic) and penguins (in the Antarctic). Polar regions have been subject to increasing attention due to concerns about climate change- as it is in these areas where a warmi ng of Earths temperatures would likely be most detectable and significant. Sources CIA - The World Factbook.Coulombe, D.A. 1984. The Seaside Naturalist. Simon Schuster: New York.National Marine Sanctuaries. 2007. Ecosystems: Kelp Forests.WHOI. Polar Discovery. Woods Hole Oceanographic Institution.Tarbuck, E.J., Lutgens, F.K. and Tasa, D. Earth Science, Twelfth Edition. 2009. Pearson Prentice Hall: New Jersey.

Self Cleaning Toilet Essay Example | Topics and Well Written Essays - 500 words

Self Cleaning Toilet - Essay Example My target market will include homes and public places where at homes, this product will facilitate old age people, working men and women, and children; and also, this product will be used in schools and colleges, offices, parks, and shopping areas. The main intention before the usage of this product will be the saving of time and energy in using toilets. Since old age people and children are too feeble to clean the toilet after using it and working people and students are also running short of time, hence this product is especially designed for them. Public places also need them since people often do not consider cleaning the toilets themselves properly after using them. Public places need to be hygienically cleaned which this product very efficiently ensures because the cleaning cycle is nearly of forty seconds which includes the flush, the cleaning of bowl and seat, and disinfecting and drying of the floor. My Marketing Approach I would mainly use the brochure marketing approach. M y color brochures will actually be a guide for the readers that would tell them the usefulness of the automated toilets and how they are going to save them time and energy.

Opposing American Dream in Willa Cathers Neighbour Rosicky and Pauls Essay

Opposing American Dream in Willa Cathers Neighbour Rosicky and Pauls Case - Essay Example Willa Cather’s â€Å"Paul’s Case† was published in the year 1905 and it appeared along with other seven stories in her debut anthology bearing the title â€Å"The Troll Garden†. These two stories captivate the myriad perspectives and essences of the American Dream. The first time the concept was unveiled before its citizens was when James Truslow Adams first pronounced the words in the year 1931. It states a freedom encapsulated with a promise and possibility of success and prosperity. The concept of American Dream envisages a better life which is complete and rich and aims to provide the opportunity for each citizen according to their ability or achievement irrespective of their classes in society and birth circumstances. With this vision, Willa Cather presents the stories, â€Å"Neighbour Rosicky† and â€Å"Paul’s Case† that provide a scale of perception associated with the concept of American Dream and its derogatory cone with the g rowing time (Library of Congress, â€Å"By Topic†). Thesis Statement The essay intends to provide a comparative study of the representation of the conflicting concepts of American Dreams in the stories, â€Å"Neighbour Rosicky† and â€Å"Paul’s Case† from the same writer, Willa Cather. ... Whereas the story, â€Å"Paul’s Case† revolves round the trajectory of a high-school suspended youth in Pittsburgh who is depressed and frustrated from his middle-class life around and wants to break it free along with the people and company around him but fails to comprehend his appreciation for the beautiful things and for refuge, he runs away to the New York city. This story explores the threat encountered by art and the struggle that artists had to undergo along with the conflict of a young artist between his art and the commercial world. Conflict and Opposing American Dreams prevailing in the Short Stories, â€Å"Neighbour Rosicky† and â€Å"Paul’s Case† As the pieces from the same author, it becomes quite intrinsic and interesting to compare the protagonists of both the stories and their contrasting means to achieve their ideas of perfect life which gets manifested through opposing ideas of American Dream operating within the respective life o f the protagonists and stories as well. Anton Rosicky is a symbol of the immigration process which the writer also experienced first-hand when her family first shifted and settled in the Nebraska Valley. Anton could have lived a better life when he first immigrated to New York and started his tailoring work but he felt an earnest need to be in touch with the soil which compelled him to come and settle in a farm and live a happy life of unity, compassion and freedom other than extracting more and more profit from the creamery. He pursues his dream through love and compassion which are his poignant means of pursuing his American Dream. The tragedy with which Paul meets as a young aspirant of American Dream

Meaning of Life and Yoga Essay Example for Free

Meaning of Life and Yoga Essay Celebrity Yoga: Is this just a fad? Yoga has become a very popular exercise among people all across the world. Celebrities are also adopting this practice in order to strengthen their bodies. Celebrities and yoga has been a winning combination for quite some time in America, and more and more people are beginning to at least try yoga because their favorite celebrities are trying it. Celebrities that do yoga are making the practice more popular. Yoga industry in the United States has grown considerably since many celebrities have admitted to practicing yoga on a regular basis. Here are some things you will want to know about celebrities and yoga that may help you to decide whether or not you want to try yoga for yourself. What do celebrities have to say about yoga? Celebrities like Meg Ryan, Jennifer Anniston, Ricky Martin, and Madonna have all admitted to using yoga as a means to calm the spirit, tone the muscles of the body, and increase physical strength. Many people also say that yoga gives a personal sense of accomplishment, and that it is easier to handle rigorous demands of the day by practicing yoga Yoga is also designed to help people learn about the meaning of life. Yoga allows you to train your mind to think about positive things, and you are also able to think about how to solve problems and even get along well with others. You are also taught about how certain yoga principles should transfer into your daily life, such as learning how to do everything in the right time, or being patient with others. It is also believed the yoga will give you a higher tolerance for pain. One of the most important factors which cause the heart disease is depression. Tachycardia and other disturbances are caused due to this depression. Rhythm of the heart is altered due to tachycardia and other disturbances. Long-lasting or repetitive state of depression will make a considerable damage to the heart and enhances the chance of getting heart attacks. Yoga is an effectual solution against all sorts of stress since it can enhance the level of GABA (gamma amino butyric acid), a neurotransmitter in our brain which is correlated to depression when it is in supplied lesser in the brain. After one session of yoga the level of GABA gets increased.

The Virtue of Men and Women in The Canterbury Tales :: Canterbury Tales Essays

The Virtue of Men and Women in The Canterbury Tales People never change. In every town you will always be able to find the "rich guy," the "smart guy," the "thief," and the "chief." It has been that way since the first man was swindled out of his lunch. Throughout his life, Geoffrey Chaucer encountered every kind of person and brought them to life for us in "The Canterbury Tales," a collection of short stories written in the 1300's. There are tales of saints, tales of promiscuity, tales of fraud, and tales of love. While reading, one has no choice but to come to the simple realization that nothing has really changed from Chaucer's time to ours. In "The Canterbury Tales" Chaucer depicted people from all walks of life. Society then had three basic classes of virtue that most people fell under: the Revered, the Commonfolk, and the Despicable. In the days of Chaucer, these people could be found in any village or town, just as they can be found today in our towns. Times were different then, but the people haven't changed a bit. Chaucer wrote of only three people who are deserving of the title "The Revered." These are the people who are always admired for their altruism, honesty, and kindness. They are proud and courageous with unalterable beliefs and unbreakable morals. Each of them may have a few harmless quirks, but are nevertheless revered. The most known of "The Revered" is the Knight. The Knight served in the Crusades where he fought for his king and the preservation of his beliefs in Christianity. Honor and virtue were reflected in everything he did. The Knight represents one of the most admirable characters in literature and is revered because of what he stands for. Though the Parson did not fight in the Crusades like the Knight, he also served God. The Parson was a man of the church whose beliefs in Christianity were unyielding. Decent and principled, he was a man devoted completely to his congregation. The Parson fully accepted the responsibility bestowed upon him to guard his people from sin. He said, "If gold rusts, what will iron do?" By this he meant that if the priest became corrupt, what would the parishioners do? As a parishioner and a brother of the Parson, the Plowman was a prime example of how well this philosophy worked. The Plowman is considered to reside in society's lowest class. The Virtue of Men and Women in The Canterbury Tales :: Canterbury Tales Essays The Virtue of Men and Women in The Canterbury Tales People never change. In every town you will always be able to find the "rich guy," the "smart guy," the "thief," and the "chief." It has been that way since the first man was swindled out of his lunch. Throughout his life, Geoffrey Chaucer encountered every kind of person and brought them to life for us in "The Canterbury Tales," a collection of short stories written in the 1300's. There are tales of saints, tales of promiscuity, tales of fraud, and tales of love. While reading, one has no choice but to come to the simple realization that nothing has really changed from Chaucer's time to ours. In "The Canterbury Tales" Chaucer depicted people from all walks of life. Society then had three basic classes of virtue that most people fell under: the Revered, the Commonfolk, and the Despicable. In the days of Chaucer, these people could be found in any village or town, just as they can be found today in our towns. Times were different then, but the people haven't changed a bit. Chaucer wrote of only three people who are deserving of the title "The Revered." These are the people who are always admired for their altruism, honesty, and kindness. They are proud and courageous with unalterable beliefs and unbreakable morals. Each of them may have a few harmless quirks, but are nevertheless revered. The most known of "The Revered" is the Knight. The Knight served in the Crusades where he fought for his king and the preservation of his beliefs in Christianity. Honor and virtue were reflected in everything he did. The Knight represents one of the most admirable characters in literature and is revered because of what he stands for. Though the Parson did not fight in the Crusades like the Knight, he also served God. The Parson was a man of the church whose beliefs in Christianity were unyielding. Decent and principled, he was a man devoted completely to his congregation. The Parson fully accepted the responsibility bestowed upon him to guard his people from sin. He said, "If gold rusts, what will iron do?" By this he meant that if the priest became corrupt, what would the parishioners do? As a parishioner and a brother of the Parson, the Plowman was a prime example of how well this philosophy worked. The Plowman is considered to reside in society's lowest class.

Engineering Ethics Violated and Upheld In the Fukushima Disaster Essay

Engineering Ethics Violated and Upheld In the Fukushima Disaster Introduction            On March 11, 2011 an earthquake took place in Tohuku District, in Japan. The earthquake triggered a massive tsunami that resulted to an outbreak of a nuclear power plant in Japan. The tsunami was about 14- metres in height and it struck the Fukushima Daiichi nuclear plant, that is located in Okuma and Futaba tons in the Fukushima Prefecture (Japan-earthquake, 2013). This caused the loss of power to the reactor that had units of 1, 2 and 3. Additionally, the outbreak caused failure of the cooling system and an explosion of hydrogen that caused a massive destruction of the entire nuclear plant. The damages came along with extensive release of radioactive reactors into Japanese atmosphere and the entire world. Great damages certainly happened to Japan and its dwellers.            There are many theories regarding this accident, but the disaster was majorly caused by either man-made disaster or a natural disaster (Ho, 2011). The implications of this disaster were tremendous in aspects of ecology, sociology, health and social hazards. The main goal of this research is to establish engineering ethic that were violated or upheld during the establishment of a nuclear plant. The paper will begin with definitions of engineering ethics, then, the research will establish the ethics that engineers violated during construction of the nuclear plant which later turned to be a disaster in Japan. Definition            Engineering ethics is a system of moral principles and field of applied ethics that are applied to the field and practice of engineering. Engineering ethics seeks to examine and set obligations for engineers to the society, customers and to the engineering profession. This discipline is closely related to other subjects such as ethics of technology, philosophy of engineering and philosophy of science. Responsibility of engineers            The code of ethics recognizes an engineer as a person who should work and pursue his or her profession with the greatest merit while committing his self interest to serving the community and pursuing the welfare and progress of the majority in the community. By changing the nature to benefit mankind, an engineer must be able to increase his or her awareness of the globe as the home of a man. Engineer’s interests to the universe should guarantee him power to overcome his spirit, skills and knowledge of reality to transform the earth into a fairer and happier place. An engineer should reject form of action that has a motive of causing general harm to the society so to prevent potential threats or hazards to the environment, health, life and the rights of human beings. Therefore, engineers are required to uphold the prestige of the engineering profession, ensure it is properly discharged and maintain a professional demeanour based on his or her ability, fortitu de, honesty, modesty, justice, magnanimity and temperance. These values should be upheld with proper consciousness of personal wellbeing and subordinated to the social good. An engineer should ensure that he acquires new skills, more in the engineering field and the same time disseminate his knowledge, share his or her experience and provide opportunities for training and education for his employees, provide credit, moral and material hold up to the college or university where he or she studied, therefore, returning the benefits and chances he and his bosses have received. An engineer should execute his duties with efficiency, that is, he must ensure compliance of standards required by law.            This knowledge is very important in understanding where things never worked in Fukushima nuclear power plant. The research majorly focused with the ethics behind setting a nuclear plants and presentation are as follows. Ethical concerns for nuclear power plant            As saying goes, â€Å"great power comes with responsibility.† This saying can be applied to a nuclear form of energy because of its additional power, but also to its volatile nature. Radioactive material is very hard to store and, therefore, presents a potential threat to the public health. The nuclear materials are also associated with the most powerful human weapons in the world. As an engineer contracted to set a nuclear plant, there are a number of controversial concerns that an engineer must address in order to uphold engineering ethics. Ethical issues that engineers could have addressed while setting Fukushima nuclear power plant include ramification of the location of the area that he plant was placed, this involved looking at the affects the plant could have to the people of Japan wellbeing and the people could have reacted to the idea of the plant. Global health safety is another concern that the engineers could have addressed (The Ethics behind a N uclear Phase-out and Replacement, 2014). Ethics involved in safety of nuclear reactors            The health and safety of nuclear reactors are the first consideration that engineers should have addressed during construction of Fukushima nuclear power plant. According to the National Society of professional engineers’ code of ethics, all engineers are expected to uphold the safety, welfare and health of the community. For instance, during construction, engineer should have used liquid sodium rather than water because sodium is much safe than versions of water. The engineers violated this code of ethics because the explosion of the Fukushima nuclear plant caused relocation of over 130000 people while 1,600 people were left dead (Bird, 2013). New times reported that more people around the place of incident were forced to relocate to other places much far from the area of accident due to radioactive materials that were released to the atmosphere. Japanese were quoted saying that, â€Å"this time we have nobody to blame for the mess that just occurred, we a re responsible for the polluted environment around us†¦.† (Bird, 2013).Public opinion ethics and global consequences            Fukushima nuclear power plant was against this code of ethics. The attitude of setting nuclear plant near public dwelling places was totally unethical. The results of the explosion were negative; many people were evacuated as others lost their lives. Therefore, according to this research, the public opinion ethics was not considered well by the engineers before setting the power plant at Fukushima a place that is surrounded by towns full of people. The engineers also never considered the safety of Japan’s and world’s environment. The radioactive materials released to the environment forced the government to relocate citizens who were living in the nearby towns. Conclusion            The choice Japan needs to consider: as discussed in the paper the downfalls of the nuclear power production in Japan should serve as major reassessment test of Japan’s principle source of energy. The American Society of Civil Engineers (ASCE) and National Society of Professional Engineers’ (NSPE) code of ethics should be used to decide which source of energy Japan should take full advantage of (Code of Ethics, 2013). For instance, Japan should set a massive sea-based wind power off the coastal region of Fukushima and become independent of using nuclear energy that proved to be hazardous. Taking advantage of wave energy could be another solution of making Japan free of nuclear source of energy. This because the wave source of energy is beneficial and does not violate the ASCE’S and NSPE’s codes of ethics. This research, therefore, support and suggests the implementation of wind and wave power farms in Japan so as to make the country indep endent of nuclear powers caused great damage to the country’s dwellers and its environment. References E. Ho. (2011, March 16). â€Å"Reactor Redux: What’s happening at Fukushima-Daiichi?† TIME. (Online article).http://newsfeed.time.com/2011/03/16/reactor-redux-whats-happening-at-fukushima-daiichi/(2013). â€Å"Code of Ethics.† ASCE. (Online).http://www.nspe.org/Ethics/CodeofEthics/index.html (2013, September 20). â€Å"Japan Earthquake – Tsunami Fast Facts.† CNN. (Onlinearticle).http://www.cnn.com/2013/07/17/world/asia/japan-earthquake—tsunami-fast-factsThe Ethics behind a Nuclear Phase out and Replacement. (2014, March 04). Retrieved May 20, 2014, from my future as a professional Engineer: http://www.pitt.edu/~jtz9/MyFuture.htmlW. Bird. (2013, March 10). â€Å"Two years on, Fukushima evacuees seek justice and a normal life.† The Japan Times. (Online article).http://www.japantimes.co.jp/life/2013/03/10/people/two-years-on-fukushima-evacuees-seek-justice-and-a-normal-life/#.Um7nXZR4Z9B Source document

Young People in Society

Explain how political, economic and social constructs can be used to categories society. Look at how Irish society stratifies according to social class and gender. Sociologists develop theories and concepts to help reveal the structure of social life and they engage in numerous different forms of empirical Investigation to test and develop these theories. They are Interested In how people communicate and create meaning and understanding, but they are also interested in questions of power and inequality.They use a variety of sources such as historical documents, observations, river research to help develop reliable information about how society operates. Define social stratification Social stratification is a system where people are ranked hierarchically which leads to groups of people being classified into layers and strata (class, caste, slavery and estate).Class – social class system Is a system of stratification that results from unequal distribution of wealth, power and pr estige. Caste -? this is a fixed arrangement of strata from the most to the least privileged. Estate – this consist three different strata or layers – aristocracy, clergy and commoners. Slavery – this is the oldest and most extreme form of stratification or inequality in which some people are literally owned by others as property.All social stratification systems share four basic principles each reflecting how these systems cause inequalities based on class, gender, ethnicity, age, religious affiliation and consequences at an Individual and at a collective level In society, no one social stratification system Is unique, each system Is a characteristic of the society It relates to and it is not simply a reflection of differences at an individual level, nor is it a new incept as afore mentioned but it is a system that has and will persist over generations and although stratification systems may not be an exact replica In each society, fundamentally stratification systems are universal albeit widely variable, they also incorporate ideological beliefs while also engendering shared identities (Macaroni et a', 2005). Do all societies stratify? If so, in what way? Virtually all societies have some form of stratification or structured inequalities that are organized and that persist over time. It Is universal but variable and seems to be found everywhere. At the same time, what is unequal and how unequal it is varies from one society to another.For example, I) Social stratification persist over generation – in all societies, parents confer their social positions on their children, so that patterns of inequality stay much the same from generation to generation. (Monoclonal et a', 2005). II) Some Individuals do also experience social mobility -? It may be downward or upward. Society celebrate the achievements of those who rose to people are regarded as more important than others, more worthy of respect or seen as more useful than others in ce rtain situations. It is also evident that people could move downward as a result of illness, unemployment, economic break-down, business setback etc.However, social standing of most people remain unchanged for a life time – like the Royal Family in England. What system of stratification is in operation in Ireland? Is it an open or close system of stratification? The social stratification in Ireland today is undefined. However, the class system seem to be in operation in Ireland and it is considered a close system. A closed system does not afford a person the same opportunity, and as a result a person's position in fife is solely determined by the family group they are born into. Identity and belonging dominate the social class in modern Ireland. This can be to the majority of people defined by two categories: the first being wealth (Middle class).If you are wealthy you have a lot more opportunities in education, professionals or higher managerial e. G. Senior government worke rs, doctors, farmers, company directors etc. And; secondly being poor (Lower class). – these are people in lower scale in the society e. G. School teachers, driver, machine operator, bar-worker waitress, cleaner, call- centre worker etc. The rate of lower class status rocketed since recession. (Hyde et al, 2007:65-66) Describe the system of stratification found in Ireland. How is it broken down? (include tables and diagrams here if relevant) During the Celtic Tiger it was perceived that Ireland as a whole was very wealthy and many people were classed as Wealthy or ‘upper class'.However since the recession hit the social status regarding the wealth of the country has deteriorated. Today, a larger number of the population are working or middle class. The growing unemployment rate has forced many people, including well educated individuals to rely on state benefits. This has been a huge factor in the rapid decrease in the social status of the country. Social mobility in Ir eland appears to be going in the wrong direction. Not only is the social stratification in Ireland defined by its economic status, but also by a number of other factors; for example; a person's religion. In the past the influence the Catholic Church had on people determined the way they lived there life.Catholic priests were understood to be very well respected figures in society and anyone of the catholic religion were accepted as part of the community however individuals of a different faith were viewed as outsiders. Nowadays a person's faith does not have as big an influence on their social status and many people from different religious backgrounds are accepted in Irish communities. Does class/socio- economic position, impact on your health? Please provide evidence, statistics to There are differences among people in the amount of access they have to the resources of wealth and prestige in most societies. Such differences among people in terms of income and status are usually re ferred to as social class differences. The categories that people have been assigned to by virtue of their occupation have been marred with patterns of illness in society.The lower your place in the social class scale, the worse is likely to be your health status and visa-versa (Hyde et al, 2007). Although race, gender, age etc have influenced socio-economic status, classification by occupation tends to be more common; hence in Ireland, a person's social class is measured according to his or her occupation while social class of children is determined by parents' occupation (Denote and Cannon, 2003). According to Denote and Cannon, there are huge inequalities between the classes in the distribution of wealth in the country. It is estimated that 10 per cent of the population own nearly half the wealth in the country, therefore 90 per cent of the population share the other half, but not equally. Ibid:71 in McDonald B, 2009) Health inequalities are often observed along a social rise. Th is means that the more favorable your social circumstances such as income or education, the better your chance of enjoying good health and a longer life. While there is a significant gap between the wealthy and the poor, the relationship between social circumstances in health is in fact a graded one. Source of data ‘Inequalities in Mortality 1989-1998' A series of studies by the Institute of Public Health in Ireland (PIP) found that the number of people living with a chronic condition is expected to increase dramatically by 2020 and that disproportionately more of these people will belong to the older population.

Book report of Godfather Essay Example

Book report of Godfather Essay Example Book report of Godfather Essay Book report of Godfather Essay Essay Topic: The Godfather The most important role not only in the family, but also in the whole book is Vito Coralline, known as the Godfather, the chief of his family. Vito was born in Sicily, Italy. He led a normal and peaceful life with his parents until his father was murdered. As the result, Vito had to escape to the America alone at 12 years old, and lived in a slum, which was called New Works hells kitchen and worked in a grocery store. He should have had such a simple and normal life with his wife, but a man ruined it and changed his life totally. It was Finance who often bullied others and asked for money from the neighborhood. Vito Coralline had no choice but to kill Finance when he came down on Vito for money that Vito had risked his life to get. Therefore, Coralline earned respects and some money by protecting his friends there. Then, he went into the olive oil importing business and made his first fortune. When the ban on alcohol came to pass in 1920, he turned to smuggle wine in from Canada. Then, not the ordinary businessman any longer, Vito gradually became to a great Don in the world of criminal enterprise. However, his wealth was not the reason why he could receive so many respects and worship from others. Vito was kind and onerous to those who really needed help. On the other hand, he was also determined and manful to his enemy. He made good relationship with important men in business, entertaining business and politics. By the end of the Prohibition periods and the start of the Great Depression, Vito Coralline had been called as Don, Don Coralline, and respected as the Godfather. Don had three sons-Sonny, Fred and Michael. Michael was the only one who had no interest in family business. He entered a university and later Joined the army during World War II. He also had a lovely girl friend and planned to merry on Christmas. Although he hoped to keep a distance with his powerful family, it was his fate that guided him to find the most appropriate position for him years later. The Don also had an adopted sonTom Harden. Tom was an American man; he was a lawyer and later worked for the Don as a counselor. The story began in the Dons daughtersconces wedding in the August 1945. Many people, poor and rich, humble and dignified, all came up to show their loyalty and also with the requirements, because they knew that by tradition no Sicilian can refuse a request on his daughters wedding. Johnny Fortunate, Dons godson was one of them. Johnny was a pop singer but unfortunately he had got something wrong with his throat, so he wanted to turn to be an actor. However, Johnny was hated by his boss Wool and was refused to take the leading role in a suggestion Harden made directly. He knew Dons power, but he did not take it so serious. Soon, Don gave him a great threat which made Wool had to give up. As the result, Johnny got the role, which contributed him to win an Oscar Academy Award. So we could see in others eyes, Don Coralline was the almighty God: they showed their respects to the Don, and the Don would give them help in return. Several weeks later, a crude drug smuggler Virgil Zoology visited the Don for cooperation. Having seen the hefty risk in drug smuggling, the Don refused him. Then Solomon ganged up with Digital Family, another strong underground Italian family in New York. It was also the rival of Coralline Family. They planned to shoot the Don down. The Don got several bullets but miraculously survived. So they planned another murder. However, the second murder was defeated by Michaels wisdom. With these failures, Zoology had to call for a peaceful negotiation. On the Cortisones part, everybody hated Zoology and all wanted to kill him immediately. But smart Zlotys chose Michael to meet, the only one who was pure and harmless apparently. At that time, Michael had made up his mind to kill the tricky and crude man. With this chance, Michael fired Zoology dead. Also for this crime, Michael had to be sent to Sicily, where he hided for two years. Back to New York, the disaster continued. Sconces husband Carlo hated Sconces family because they left him out of the familys business. So one of those rival-families, mixed up with Carlo to kill Sonny. The Don had to take charge of the family again with his bad health. He extended his business on the west coast and prepared to revenge. Meanwhile, the Don arranged to get Michael back home. Over one year later, Michael came back to New York. In that period of time, Michael got the chance to know what of a person his father was. He understood the Don and realized his responsibility to his family. So Michael began to take over the family. Besides the investment in the West, they endeavored to set more new relationship in the political world; they secretly trained the qualified killers working for them. Seemed that everything was Just about ready, fate played a Joke to Michael again: the Don died from heart attack suddenly. The other five biggest underground families all thought it was a chance to do the clean work on Coralline Family. None of them realized Coralline Family had strengthened a lot more by the past a few years. It was time the Crossness bounced up and became the leading role in the underground world again. So Michael really did something, he and his guardsmen killed most of the other families leaders overnight. With this fight, Michael restored Coralline Familys power in New York, and for himself, he earned reputation. He replaced his father as the Don, Don Michael Coralline. He became the powerful umbrella, the almighty god as his father. Michael was honored as Godfather as well. That was the end part of the book. Michael was always with loyalty, intelligence and courage as his father Vito Coralline. Those men showed their good characters to the readers. God Father was a script of underground world in New York. Although the novel contained blood, crime and violence, the attractive and vivid plots fulfilled peoples curiosity to that strange world. And that maybe the reason why God Father could become one of the most popular book in the world.

Saying Good Evening in Japanese

Saying Good Evening in Japanese Whether youre visiting Japan or youre simply trying to learn a new language, knowing how to say and write simple greetings is a  great way to start communicating with people in their language. The way to say good evening in Japanese is Konbanwa. Konbanwa shouldnt be confused with  konnichi wa, which is a greeting often during daytime hours.   Greetings for Day and Night Japanese citizens will use the morning greeting ohayou gozaimasu,  most often before about 10:30 a.m. Konnichiwa is used most often after 10:30 a.m., while konbanwa is the appropriate evening greeting. Pronunciation of Konbanwa Listen to the audio file for Konbanwa. Japanese Characters for Konbanwa 㠁“ん㠁 °Ã£â€šâ€œÃ£  ¯Ã£â‚¬â€š Writing Rules There is a rule for writing hiragana wa and ha. When wa is used as a particle, it is written in hiragana as ha. Konbanwa is now a fixed greeting. However, in the old days it was a part of sentence such as Tonight is ~ (Konban wa ~) and wa functioned as a particle. Thats why it is still written in hiragana as ha.

Are Cell Phones Really Dangerous to People Research Proposal

Are Cell Phones Really Dangerous to People - Research Proposal Example The problem has been identified: children have often access to cell phones with the permission of their parents. This trend is extremely dangerous especially since scientists have set severe restrictions regarding the potential use of cell phones by children – but these restrictions seem to be ignored by most of the people worldwide. At this point, the following problem appears: are cell phones really dangerous to people? This problem has been explored through a series of relevant studies. It is proved that cell phones can actually harm health; moreover, it seems that the risks for health can be severe for people of all ages. At the next level, it has been made clear that the ways in which cell phones can affect the health of humans can vary; the direct use of cell phone may be less harmful compared to the residence near a cell phone tower. Dr. Vini Khurana studied the effects of cell phones on health; his research led to the following findings: ‘the use of handsets for 10 years or more can double the risk of brain cancer’ (Geoffrey 2008). In the above study, is given on the fact that certain types of cancer can take quite long to develop – even up to a decade; therefore, the above study – having lasted for such period - provides a precise estimation of the potential effects of cell phones on the brain. Another important finding of the study of Khurana has been the following one: cell phones can be more dangerous from smoking; the above finding indicates the level of risk related to the use of cell phones but also the level at which cell phones intervene in daily activities have led to the development of addiction similar to smoking – as this problem is revealed through the study presented above. The various aspects of the danger of cell phones for human health are analyzed in the article of Kovach (2007); in the above article reference is made to the findings of the research developed by George Carlo, a medical scientis t who has spent years on studying the effects of cell phones – both of handsets and cell phone towers – on health; his research lasted from 1993 up to 1999 and reveals a series of important aspects of the health risks related to the use of cell phones. The key findings of his study could be summarized as follows: a) cell phones are not tested as for their risks for health; they enter the market without any testing, as a result of a legislative gap of the period when these devices appeared – the 1980s, b) cell phones can cause severe problems of health, even death, since they are involved in the continuous transmission of waves which can adversely affect the bio-field of humans (Kovach 2007); it is possible for this reason that cell phones have been also related to the changes in the DNA of their users – as also highlighted below.